Category: Web Design

Essential Tips for a Successful Blog

admin_jmoredesign May 20, 2018 No Comments Web Design

Are you looking for a way to drive more traffic to your website? Are you looking for an effective way to convert traffic into leads? Do you want to establish yourself as an authority in your niche? Blogging is an effective marketing tool that offers you long term results.

However, it takes more than setting up a blog to ensure success.

What it takes to have a successful blog

Have you ever wondered why certain blogs are more successful than others? There are basic strategies that you need to put in place in order to be a success when it comes to blogging. The following will get you started.

  • Define your niche

It’s important to define your niche when it comes to blogging. Ensuring that your blog centers on specific topics will help you attract targeted readers. It will also help you get better ranking on search engine results pages.

It is important to avoid being general. Focus on specific topics and stick to them. This ensures that your audience knows what to expect when they visit your blog. It also builds you up as an authority in your chosen area.

  • Add a twist

You don’t have to present completely original ideas to blog about. You can build on ideas from other people and present your own unique twist to the topic. You have a unique personality and this should shine through in your work. Be sure to add your personality and voice as you incorporate your unique ideas to the blog. This is a simple yet effective way of setting you apart from the competition.

  • Keep it fresh

Readers are constantly searching for something new and fresh. It is therefore important to be consistent and add new content to your blog on a regular basis. Fresh content is also important for SEO. If you run out of ideas for new topics, you can go back and build on previous topics.

Ensure that the needs and expectations of your readers are at the forefront of your mind. Your content should adjust to the trends and demands of the time.

  • Go for great design

Design is important when it comes to blogging. Great design attracts readers and captivates them. Ensure that you choose a web design Singapore company that can provide you with a design that is suited to your goals as a blogger.

Be sure to maintain a professional look for your blog. The design should facilitate easy reading and navigation. Web design agency Singapore for more on effective web design for a successful blog.

  • Promote your blog continuously

Promoting your blog is vital for its success. It is important to adopt a multifaceted approach to the promotion of your blog. Consider investing in paid advertising, promotions and ongoing marketing. This is as important as adding fresh content to your blog.

  • Build relationships

One of the most powerful strategies for blogging success is building relationships with other bloggers. This will help you build your credibility and influence in your niche. Focus on linking and sharing your posts with other bloggers. Support other bloggers by sharing their content and encouraging them.

The Entrepreneur’s Guide to Choosing a Web Design Company

admin_jmoredesign May 10, 2018 No Comments Web Design

Do you have a website? If you’re starting a business and haven’t considered having a website, then you’re not going to get the most out of your business. Even small businesses with one or two employees need websites. Having a website will allow your business to gain access to millions of potential customers.

Great web design counts

Having your nephew design your website so you don’t have to spend too much money can be counterproductive. Web design is central to any marketing campaign. A well designed website is not only important for drawing attention from visitors but also getting visitors to the site in the first place. Great web design is a vital factor in SEO. It is therefore important to choose the right web design agency to ensure that you get the best design for your website.

Choosing a web design agency

Choosing the right web design agency can be difficult especially when faced with millions of choices. The following is a checklist that will help set you on the right path.

  • The bottom line

The first step to selecting a web design Singapore agency is to determine what you want to achieve with your website. What are your goals and how will you measure success?

For example, you are planning to sell items online; you may prefer to have a website designed specifically for e-commerce. You would use conversion of sales as one of your measures of success.

Knowing what you want to accomplish will help you determine whether the agencies you come across will fit the bill. Always choose an agency that has experience in designing similar websites. They should be able to provide you with evidence of this.

  • Good track record

As an entrepreneur, it is vital to ensure that you’re investing your money wisely. Avoid trial and error by ensuring that you hire an agency that actually knows what it’s doing. They should provide performance data, testimonials as well as other data that shows the performance of the websites they have designed. This will give you a rough idea of the type of results to expect from your website.

  • Cost vs. Value

Cost is one of the most important factors to an entrepreneur when considering hiring a service. Many entrepreneurs however make the mistake of hiring an agency because it is cheap. The phrase “cheap is expensive” also applies to web design. You can’t allow cost to be the sole deciding factor.

It is important to consider the value of what you are paying for when considering the cost of the project. Consider web design as part of your investment into the marketing of your business. Ask the agency to provide you with a clear breakdown of the costs involved so that you can compare costs. Consider the different services offered for the price quoted.

  • Communication

Choose an agency that shows great communication from the beginning. They should address any of your concerns. They should also be able to provide regular reports throughout the project.

So, before signing up with the website design Singapore companies, ensure reaping all the above mentioned benefits of the web companies in general.

Essential Design Elements for an Effective Website

admin_jmoredesign May 6, 2018 No Comments Web Design

Essential Design Elements for an Effective Website

Designers are unique individuals. Although every designer will have their own unique plan to building and designing websites, they share a common checklist. There are basic elements that a website should have in order to be effective.

Where to begin

While visual design is important for a website, the utility and usability of a website are what make it a failure or a success. The users of the website decide whether the website is a success or failure. The design should therefore be centered on the users. After all, if a feature can’t be used by the users, then it is useless and your website would be better off without it.

In order to avoid usability nightmares, you should begin by considering how users think. Remember that online users are not much different from customers in a store. They often glance at the content on the page, scan the text and then click on the aspects that happen to catch their interest. This is quite similar to customers rambling through a store. With this mindset, you can ensure that your website is effective.

Design elements of an effective website

The following are key elements for professional web design.

  1. Keep it simple

Every website requires navigation. However, not all navigation is good. In fact, simple navigation is better than that which is complex.

It is important that users are able to easily identify and use the navigation on your website. Making users think too much will overwhelm them. Since usability is our guiding principle, then for better usability, web pages should be self-explanatory and obvious.

Simple navigation should set the foundation for building the website. The architecture of the website should be intuitive. Clear structure, links that are easily recognizable and moderate visual clues will help users find what they are looking for easily.

  1. White space

Space is vital for web design. It dictates the flow and readability of the web page. Spaces allow you to create focal points. Texts or images surrounded by white spaces stand out more than those in crammed locations.

White space is not necessarily white in color. It may consist of the background color of the website or texture selected for the background.

Ensure elements on pages have white spaces between them. Consider elements such as buttons and navigation menus. This will help them stand out more.

  1. Search functionality

This is an important element especially for repeat users. Users may be interested in older information that may be in your archives. Search functionality makes it easier for users to dig up information on topics that interest them.

When including a search box, ensure that it is unobtrusive. Use the standard magnifying glass which is easily recognizable to users all over the internet. Ensure that the search box is placed at the top right hand corner of the website as this is where most users expect it to be.

  1. Clear call-to-action

In most cases, websites are a means to a specific action e.g. a sale, information provision or gathering contact information. To ensure that the users fulfill this action, it is important to include a call to action.

Call to action should be obvious. It should be placed in parts of the page that are highly visible. Contrasting colors ought to be used and the words should say exactly what the user should do.

Check out here for more on elements for effective web design.

Top Questions to Ask When Hiring a Web Design Agency Singapore

admin_jmoredesign May 6, 2018 No Comments Web Design

It doesn’t matter what industry you’re in, websites have become absolutely necessary for businesses. Websites are a low-cost form of advertising that will provide your business with greater visibility than any other medium available today. And if you think you’re business is too small to need a website, you’re wrong. The internet has in fact leveled out the playing field for different industries. Small businesses can now play at the same level as large businesses.

However, it isn’t enough to simply have a website. You have to ensure that a lot of thought and skill goes into its design and development. Good web design is essential for drawing in potential customers and keeping current customers coming back for more. It is therefore important to hire the right web design agency.

What to ask

A simple search online will reveal that there are thousands of design agencies that you can choose from. However, it is vital that you narrow down your choices to the agency that can meet your needs. You’ll need more information than what you get when you go to web design. A good way to do this is by asking exhaustive questions when you come across firms that you’d like to consider working with. You can start with these essential questions.

  • Do you outsource any of your work?

With widespread accessibility of the internet, it is becoming more common for design agencies to outsource excess work. It is ideal to use an agency that will provide in-house design and development for your website. This ensures that they understand the technology that drives your website and will be able to assist you in future when you’re faced with any problems.

  • Have you developed similar websites with this technology?

It is important to ensure that the design agency has experience with deploying the technology they intend to use on your website. Going through their portfolio also gives you the opportunity to take a sneak peek into their style so that you can determine whether they are a right fit for you. Ensure that they have worked with other businesses within your niche and have a look at what they have been able to accomplish for these companies.

  • Can you design and develop responsive websites?

Responsive websites are vital for success. There has been a shift in the increasing use of mobile devices to view online information. Businesses lose out on potential customers if their websites cannot be comfortably viewed on mobile devices. Responsive websites adjust depending on the dimensions of the screen on which they are being viewed. Ensure that the agency will provide you with responsive web design.

  • Will you provide me with a CMS?

A content management system allows you to edit your website after it goes live. This means you have control over the content displayed and how it is displayed. Ensure that the design agency offers a CMS that will give you more control over your website. Be sure to ask if there are any ongoing fees for the use of the CMS.

Any top web design company Singapore will be pleased to provide you with the information you seek.

How to choose the best colours theme for web pages

admin_jmoredesign May 6, 2018 No Comments Web Design

Colours play an extremely important role in the user experience. Colours are important to make the web page visually more appealing. However, colours are not just about the appearance. They need to be chosen from the practical perspective as well. For example, if the background colour is too bright it will not be easy to read the text. Therefore, colours are important from the legibility perspective as well. Also, they can be used to emphasize certain elements such as call to actions. Colours can also help divert the attention of the user to a particular element on the web page. Here is how you should choose the colours.

Colours have psychological impact

It has been proven that the colours have a psychological impact on the human minds. Long before web designing cam into picture, the colours were used by the experts to influence people in many ways. With web design, there are certain colour-standards that most of the people like to hold on to. This is because these standards and practices have been tried and tested over time. For example, blue colour is the colour of trust. This colour subconsciously generates the feeling of trust. This is why you see many banks use this colour. Also, top social media websites also use this colour quite prominently.

Use the natural colors

While choosing the colours for the web design, choose the palette with the natural colours. They are much more effective. You can use various combinations of the natural colours to elicit desired responses from the users. Bright and striking colours may grab the attention of the users quickly but they are not very warm or welcoming. They also cause fatigue to the eye. The choice of the natural colour also depends a great deal upon the niche of your website. For instance, if you have a recipe or food related website you would want to use yellow colour generously.

Use the contrast effectively

It is not just about choosing the colour; it is also about contrasting it well. As abovementioned, the background colour will affect the text readability. For example, if you have white text on the yellow background, it would be very hard to read. Black text over white background is the most readable. This is why it is extensively used across most of the websites. But when you want to bring certain element to attention, you can use bright and striking colours.

Leave ample amount of white space

This is one thing that many web designers tend to overlook. The white space on the web pages can help create an uncluttered and clean look. If the elements are too tightly placed against each other the web page will look messy. You don’t have to pack everything on the same page. Use whitespace strategically and create a fine looking web page.

Understand the audience

What kind of target audience you plan to cater to also determines your colour choice. For example, for a corporate website you would want to choose muted, neutral colours. For the web design targeting teenagers or kids you may want to use vivid, vibrant colours.

More Information Here Top Questions to Ask When Hiring a Web Design Agency Singapore

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