So Good They Can't Ignore You

So Good They Can't Ignore You

By Cal Newport

  • Release Date: 2012-09-18
  • Genre: Careers
Score: 4.5
4.5
From 61 Ratings
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Description

In an unorthodox approach, Cal Newport debunks the long-held belief that "follow your passion" is good advice, and sets out on a quest to discover the reality of how people end up loving what they do.

Not only are pre-existing passions rare and have little to do with how most people end up loving their work, but a focus on passion over skill can be dangerous, leading to anxiety and chronic job hopping. Spending time with organic farmers, venture capitalists, screenwriters, freelance computer programmers, and others who admitted to deriving great satisfaction from their work, Newport uncovers the strategies they used and the pitfalls they avoided in developing their compelling careers.

Matching your job to a pre-existing passion does not matter, he reveals. Passion comes after you put in the hard work to become excellent at something valuable, not before. In other words, what you do for a living is much less important than how you do it.

With a title taken from the comedian Steve Martin, who once said his advice for aspiring entertainers was to "be so good they can't ignore you," Cal Newport's clearly written manifesto is mandatory reading for anyone fretting about what to do with their life, or frustrated by their current job situation and eager to find a fresh new way to take control of their livelihood. He provides an evidence-based blueprint for creating work you love, and will change the way you think about careers, happiness, and the crafting of a remarkable life.

Reviews

  • A must read

    4
    By simizo1
    Really frank and honest read on how passion is not everything. Helped me make sense of my disjointed experiences by summing it as 'career capital'
  • Great outlook on choosing a career

    4
    By Gefiltefish
    Effectively destroys the "passion" argument.
  • A Good Quick Read

    4
    By Wossey
    Definitely worth the money and the time spent reading it. Newport provides an interesting take on passion as it relates to a career with numerous examples. However, at times I felt the flow was off from one topic to the next. Furthermore, the constant review after each section and then at the end of chapters was unnecessary. Lastly, an argument could be made as to how the persons of example in the book would relate to the average individual. Many of them were graduates of ivy league schools and/or young business prodigies. With that being said I would recommend picking it up for anyone out there with the goal of finding their dream job on their mind.

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